PERSONALIZACIJA IZBORA I KANDIDATSKE PREFERENCIJE U HRVATSKOJ 2000-2021: USPOREDNA ANALIZA PREDSJEDNIČKIH, LOKALNIH I PARLAMENTARNIH IZBORNIH KAMPANJA
PERSONALIZATION OF ELECTIONS AND CANDIDATE PREFERENCES IN CROATIA 2000-2021: COMPARATIVE ANALYSIS OF PRESIDENTIAL, LOCAL AND PARLIAMENTARY ELECTION CAMPAIGNS
Author(s): Dražen LalićSubject(s): Electoral systems, Politics and communication, Transformation Period (1990 - 2010), Present Times (2010 - today)
Published by: Hrvatsko politološko društvo
Keywords: political communication; personalization of politics; election campaigns; candidate preferences; local; parliamentary; presidential elections; Croatia;
Summary/Abstract: In the article, the author examines the basic characteristics of the use of personalization of elections as an important aspect of candidate preferences in campaigns in contemporary Croatia in presidential, local, and parliamentary elections 2000-2021. The following theses are analyzed: on the presence of personalization of politics in the indicated period, its use by the electoral winners in comparison to electoral losers, its use either for the image construction or the highlighting of real characteristics, and its connection either with party identification or problem orientation. The author concludes that personalization requires deeper theoretical reflections and systematic empirical research that should cover the entire phenomenon of personalization of elections instead of a limited analysis of election campaigns.
Journal: Anali hrvatskog politološkog društva
- Issue Year: 2023
- Issue No: 20
- Page Range: 59-86
- Page Count: 28
- Language: Croatian
