Crisis from Afar. Media Conceptualisations of Events in Brazil after the 2022 Presidential Election
Crisis from Afar. Media Conceptualisations of Events in Brazil after the 2022 Presidential Election

Summary/Abstract: The proximity (localness) of the report-ed events is closely correlated with their relevance tothe audience of media reports—and so the fact that itmay be “our business”, that the thing may also affectus, becomes crucial to the decision to deal with thetopic in question, but also to the way in which it isdealt with. In this article, we are interested in mediaconceptualisations of a crisis that is far away, that is“alien”, “foreign”, and thus cannot be narrated throughreference to social and receptive experience. We lookat the ways in which the exoticisation of distant placesand events can be reduced, and thus at strategies forconvincing the Polish audience that these are issuesthat are relevant and worthy of attention. We will lookat whether the divisive, deeply political fractures inmedia narratives also apply to the storytelling aboutevents on the other hemisphere, and whether theideological filters common in Polish media are alsoimposed on what is unknown.

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