THE PRINCIPLES OF THE ENTERPRISE INTERACTION WITH SUPPLIERS AND CUSTOMERS Cover Image

ПРИНЦИПИ ВЗАЄМОДІЇ ПІДПРИЄМСТВА З ПОСТАЧАЛЬНИКАМИ ТА ПОКУПЦЯМИ
THE PRINCIPLES OF THE ENTERPRISE INTERACTION WITH SUPPLIERS AND CUSTOMERS

Author(s): Аnna Strokovich
Subject(s): Economy
Published by: Institute of Society Transformation
Keywords: functioning; adaptation; interaction; enterprises; stakeholders; suppliers; customers

Summary/Abstract: Introduction. Under the conditions of most of raw materials and energy resources limitation and rising consumer demands, it is important, due to the market saturation, to define the principles of enterprises’ high-quality functioning. Purpose. To form the enterprise functioning process scheme on the basis of society value system and the enterprise’s principles of interaction with suppliers and customers. Methods. Analysis, generalization, structuring. Results. The definition of enterprise functioning was clarified; it is represented as a process of external and internal resources transformation by enterprise to meet the needs of a particular market segment and considering the existing constraints of the environmental, social and economic supersystems. The generalized scheme of enterprise’s functioning within society value system and the evaluation criteria for demand on this basis are suggested. The main principles of suppliers and customers interaction were determined as adequacy; innovativeness and environmental friendliness; objectiveness; reliability and alternativeness. It was proved that the main condition of the enterprise’s long life cycle is its adaptability, implemented on the basis of the domination; multi-vector regulation; consecutive enterprise life-sustaining activity quantization and self-regulation of structural units. Conclusions. The enterprise, suppliers and customers’ interaction principles utilization are the basis of the business functioning quality growth.

  • Issue Year: 2013
  • Issue No: 09-10(1)
  • Page Range: 64-66
  • Page Count: 3
  • Language: Ukrainian