Characteristic and typology of crowd motivators to crowsourcing platform contribution
Characteristic and typology of crowd motivators to crowsourcing platform contribution
Author(s): Anna SzwajlikSubject(s): Economy, Business Economy / Management
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Keywords: crowdsourcing; crowd motivation
Summary/Abstract: The first part of this article discusses the concept of crowdsourcing based on classification of tasks and motivators of crowd participants. The second part describes the results of a crowdsourcing platforms analysis, whose aim was to help determine ways to motivate crowd participants, in relation to the specified typology of performed tasks.
Journal: European Journal of Service Management
- Issue Year: 27/2018
- Issue No: 3/2
- Page Range: 445-451
- Page Count: 7
- Language: English