Przedsiębiorczość wybranych biur podróży prowadzonych przez brazylijską Polonię w Rio de Janeiro
Entrepreneurship of Selected Travel Agencies Run by the Brazilian Polish Diaspora in Rio de Janeiro
Author(s): Kamila Ziółkowska-WeissSubject(s): Business Economy / Management, Financial Markets, Tourism
Published by: Wydawnictwo Uniwersytetu Komisji Edukacji Narodowej w Krakowie
Keywords: Brazil; Polish people; Rio de Janeiro; tourism; travel agencies;
Summary/Abstract: The creation of touristic entrepreneurships and their further vivid development, especially travel agencies, is linked to the intensive tourist traffic and bases of the tourist market in the first half of the 19th century. The range and intensity of this traffic induced the natural persons’ undertaking of economic activities, such as providing accommodation, nourishment or transport, as well as preparation of complex touristic proposals. The entrepreneurship of selected travel agencies in Rio de Janeiro run by the Brazilian Polish diaspora will be discussed in this paper. These agencies are largely specialised in tending to the Poles residing in Brazil for holidays. The research was conducted in 2019. Thanks to the research data on the agencies, touristic directions most commonly chosen by the Poles coming to Brazil and using the local travel agencies will be described. The profile of the largest and most intensively operating Polish travel agencies in Rio de Janeiro, such as Brazylia Tour or Samba Smile Travel, will be outlined. Touristic offer of individual travel agencies, the number of customers and the idiosyncrasy of the Polish travel agencies in Rio de Janeiro will be discussed. The proposal of the city tours in Polish by the local guides will also be thoroughly analysed.
Journal: Przedsiębiorczość - Edukacja
- Issue Year: 16/2020
- Issue No: 2
- Page Range: 274-289
- Page Count: 16
- Language: Polish