Country Branding: International Public Relations Discussions in the Book PR Today
Country Branding: International Public Relations Discussions in the Book PR Today
Author(s): Trevor Morris, Simon GoldsworthySubject(s): Media studies, Communication studies, International relations/trade, Book-Review, Marketing / Advertising, Globalization
Published by: Shtëpia botuese “UET Press”
Keywords: Country Branding; International Public Relations; Discussions; PR;
Summary/Abstract: Review of: PR Today - a textbook that is going to be published soon by UET Press, translated by the Department of Communication Lecturers. Reviewed by: Trevor Morris and Simon Goldsworthy.
Journal: Polis
- Issue Year: 1/2020
- Issue No: 19
- Page Range: 125-131
- Page Count: 7
- Language: English