The digital transformation and its impact on small and medium-sized enterprises
The digital transformation and its impact on small and medium-sized enterprises
Author(s): Anita KyurovaSubject(s): Economy, Business Economy / Management, Micro-Economics
Published by: ЮГОЗАПАДЕН УНИВЕРСИТЕТ »НЕОФИТ РИЛСКИ«
Keywords: Digital Transformation; SMEs; business; Industry 4.0; technology; digitisation
Summary/Abstract: The present article examines the essence of digital transformation and the opportunities and changes associated with the application of technologies in small and medium-sized enterprises (SME’s). An overview is provided to the existing digital tools and technology, like social, mobile, big data, analytics and cloud, that SMEs are adopting in the process of transforming their business operations. The paper explores the building blocks of a digital transformation journey and overlooks the planning and implantation stages of digital technology. A literature review was carried out to gain more extensive understanding of the essence of digital transformation and its impact on SMEs. In fact, the article pays special attention to the digital transformation process in SMEs.
Journal: Предприемачество
- Issue Year: 10/2022
- Issue No: 1
- Page Range: 7-18
- Page Count: 12
- Language: English