Polskie media internetowe wobec populizmu w amerykańskiej kampanii prezydenckiej w 2020 roku
Polish online media towards populism in the 2020 presidential election campaign in the United States

Summary/Abstract: Populism is a well-known phenomenon, but it took on a new dimension after 2016 with the start of Donald Trump’s presidency. Media (including Polish media) assigned special importance to the 2020 election duel between then-incumbent President Donald Trump and his opponent Joe Biden. The article aims to present how leading online news websites in Poland presented the American presidential campaign in a populism context. The article shows the results of content analysis and comparative studies of texts published by Wirtualna Polska (wp.pl) and Onet, which indirectly/indirectly referred thematically to the electoral campaigns conducted, on the one hand, by the Republican Party candidate, the incumbent, populist, 45th President of the United States in 2017–2021 Donald Trump, and his presidential contender – Joe Biden from Democratic Party. The article discusses the types of indicators of populism concerning the publications of Wirtualna Polska and Onet. It also indicates the characteristics of the narration of the studied websites about both campaigns and refers to whether the studied media conveyed only populist content or built a populist message themselves.

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