ИНТЕГРАТИВНАТА МЕДИЦИНА В НАЙ-НОВАТА ИСТОРИЯ НА СЪВРЕМЕННОТО
INTEGRATIVE MEDICINE IN THE MODERN HEALTHCARE HISTORY

Summary/Abstract: The aim of this publication is to present an original historical and conceptual study of integrative medicine. The reasons for the emergence of this new idea in modern healthcare are systematized. Some key terms are provided. The historical developments from the second half of the twentieth century to the present day are traced. Based on the analyzed information, a conceptual model has been framed including five main building blocks: medical education and postgraduate training; conventional western medicine; complementary and alternative medicine (CAM); evidence-based integrative medicine; health promotion and preventive medicine. Integrative medicine is cost-effective, "green", holistic and person/patient-centered, which makes it an adequate and timely solution of many challenges that face the modern healthcare systems.

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