Българското изкуство от края на ХХ и началото на ХХI век в публична среда и контактът му с публиката
Bulgarian art from the end of 20th and the beginning of 21st century in public space and its interaction with the public

Summary/Abstract: In Bulgaria, the emergence of public or urban art, taking place outside the many monuments in parks and squares, experiences a number of objective difficulties in the realization and socialization of contemporary art. It has a complex genesis, caused by the overall political and economic situation in our country, so it has its own local characteristics and develops independently from Western European processes. In the 1980s, for example, the desire for expression, and the direct socialization of art mixed with a political element, was predominant, while after the second half of the 1990s, the social principle comes to the front. Even today, though, it continues to find itself in a difficult position for interaction with its audience. Therefore, when we talk about its socialization, we must keep in mind the role of the people in the whole process of its creation, exposure and interaction. When the viewer has the opportunity to directly participate in the creation or functioning of a work, he feels empathy, respectively, and engagement in the creative process. Through such direct interaction with the audience, contemporary art could better achieve its social role of conveying messages, education and influence.

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