Технологичното решение за изнасяне на подкастите на БНР в отделна среда
Transferring the podcasts of the Bulgarian National Radio to a separate environment
Author(s): Alexandra IlievaSubject(s): Social Sciences, Theatre, Dance, Performing Arts, Education, Fine Arts / Performing Arts, Psychology, Music, Photography, Visual Arts, Communication studies, Sociology, Film / Cinema / Cinematography, Sociology of Art, History of Art
Published by: Факултет по журналистика и масова комуникация, Софийски университет „Св. Кл. Охридски”
Keywords: BNR; podcasts; technological solutions; implementation
Summary/Abstract: The Podcast as a separate format has gradually become more and more popular in the Bulgarian National Radio network. This process was initiated back in 2019 when “BETAgames” became the first ever BNR podcast. The development of the podcasts in the BNR network went through different stages, each of which implemented different technical and consumer solutions. These technological solutions to a very large extent influenced and shaped the way the audience accepted the new format. The article studies these different stages with a strong accent on the implemented solutions and the feedback from the audience. In addition, the article includes some recommendations that would increase the popularity and the reach of the podcasts in the BNR framework, resulting in an even higher level of fulfilment of the statutory mission of the Bulgarian public service radio.
Journal: Медиалог
- Issue Year: 2023
- Issue No: 13
- Page Range: 88-101
- Page Count: 14
- Language: Bulgarian
