![CORRIGENDUM TO: “Consumer-based brand equity: Do brand relationships matter?” [Management 27(1) 191–212] (https://doi.org/10.30924/mjcmi.27.1.11) Cover Image](/api/image/getissuecoverimage?id=picture_2022_71987.jpg)
CORRIGENDUM TO: “Consumer-based brand equity: Do brand relationships matter?” [Management 27(1) 191–212] (https://doi.org/10.30924/mjcmi.27.1.11)
CORRIGENDUM TO: “Consumer-based brand equity: Do brand relationships matter?” [Management 27(1) 191–212] (https://doi.org/10.30924/mjcmi.27.1.11)
Author(s): Maja Konecnik Ruzzier, Nuša Petek, Mojca BavdažSubject(s): Business Economy / Management, Socio-Economic Research
Published by: Ekonomski fakultet Sveučilišta u Splitu
Keywords: consumer-based brand equity; brand management; brand relationship; brand loyalty; brand awareness; brand image; perceived quality;
Summary/Abstract: We regret that the Table 1 (pp 194-195), published in “CONSUMER-BASED BRAND EQUITY: DO BRAND RELATIONSHIPS MATTER?”, is incomplete. The corrected Table 1 is included into this corrigendum.
Journal: Management - Journal of Contemporary Management Issues
- Issue Year: 27/2022
- Issue No: 2
- Page Range: 1-4
- Page Count: 4
- Language: English