Analyzing the communication strategy of the North Atlantic Treaty Organization through the Twitter network during february - october 2022 Cover Image
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Analiza strategiei de comunicare a Organizaţiei Tratatului Atlanticului de Nord pe reţeaua Twitter în perioada Februarie-Octombrie 2022
Analyzing the communication strategy of the North Atlantic Treaty Organization through the Twitter network during february - october 2022

Author(s): Dimitroglo Vlada, Monela Elena Negrea
Subject(s): Law, Constitution, Jurisprudence, Media studies, Civil Law, Public Administration, Security and defense, Politics and communication, Theory of Communication, ICT Information and Communications Technologies
Published by: Universul Juridic
Keywords: twitter; NATO; communication strategy;

Summary/Abstract: This research paper seeks to analyze the communication strategy of the North Atlantic Treaty Organization (NATO) on the Twitter network from February to October 2022. The research will focus on analyzing the tweets, the topics of discussion, the engagement rate, the types of media used, and the user interaction on the network. Additionally, the study will also review existing literature on the communication strategies of NATO on social media networks. The results of the analysis will provide insight into the effectiveness of the communication strategy of NAsTO on the Twitter network and will help to inform future strategies. The findings of this research will be useful to gain a better understanding of how NATO uses Twitter to communicate with its members and the public.

  • Issue Year: 2022
  • Issue No: 1
  • Page Range: 236-246
  • Page Count: 11
  • Language: Romanian
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