Logo Creation Algorithm
Logo Creation Algorithm
Author(s): Radovan Madleňák, Lucia Madleňáková, Jana Strbova, Jozef StefunkoSubject(s): Communication studies, Marketing / Advertising, ICT Information and Communications Technologies
Published by: Žilinská univerzita v Žilině
Keywords: Logo; corporate identity; logo creation algorithm;
Summary/Abstract: This article is dedicated to corporate design and its impact on online users. It contains definitions of basic concepts and terms of corporate identity. Particular attention is then paid to corporate design and its features – name of the company, slogan, logo, corporate colors, typography, mascot and signature tune. In the main part of article we present the algorithm which should help small and starting online companies to create their own logo without help of professional designers
Journal: Komunikácie - vedecké listy Žilinskej univerzity v Žiline
- Issue Year: 16/2014
- Issue No: 3
- Page Range: 120-124
- Page Count: 5
- Language: English
