Zjawisko adaptacji gatunkowej na przykładzie felietonów opublikowanych w tygodniku „Piłka Nożna” w latach 1995–1998
The Phenomenon of Genre Adaptation Based on Selected Columns Published in the Piłka Nożna Weekly in the Years 1995–1998

Summary/Abstract: The aim of the paper is to fill up the gap in media studies research by characterizing selected columns written by three journalists (Janusz Atlas, Stefan Szczepłek, and Waldemar Lodziński) who published in the 1990s in a specialized weekly titled Piłka Nożna. Research methods: The paper contains conclusions from the linguistic analysis of the collected press material in terms of the presence of interesting genre adaptations in the texts. The study uses the method of linguistic genology with particular reference to Maria Wojtak’s original theory. Results and conclusions: The analysis of sports columns presents examples of original references to other press genres, utility texts, and forms characteristic of literature. However, it is examples of the duplication of the structure of press genres: profile and editorial, that come to the fore. Originality/cognitive value: Conclusions from the analysis of sports columns present their authors as intelligent, creative, and with high genre awareness.

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