The Impact of Chatbots on Customer Satisfaction: A Systematic Literature Review
The Impact of Chatbots on Customer Satisfaction: A Systematic Literature Review
Author(s): Alfredo Daza, Wilfredo Fabriccio Peralta Robles, Jahaira Arely Salazar JiménezSubject(s): Review, Information Architecture
Published by: UIKTEN - Association for Information Communication Technology Education and Science
Keywords: Chatbots technology; systematic review, loyalty; satisfaction
Summary/Abstract: The main objective of this article is to distinguish the impact of chatbots technology on customer needs. A systematic literature review was conducted to determine aspects such as: Studies exist of chatbots, type of chatbots, benefits and countries that used this technology. For this, 34 articles were carried out and analysing the documentation. Among the results obtained are the following that chatbots are applied in Information and Communication Technologies , the most use chatbots are textual, as the benefits are that it solves queries or doubts, and the country that is most used is the United States.
Journal: TEM Journal
- Issue Year: 12/2023
- Issue No: 3
- Page Range: 1407-1417
- Page Count: 11
- Language: English