IMPACT OF THE MAIN DISTRIBUTION CHAINS UPON THE TRADING ACTIVITY IN ROMANIA Cover Image

Impactul lanturilor de distributie principale in activitatea comerciala din Romania
IMPACT OF THE MAIN DISTRIBUTION CHAINS UPON THE TRADING ACTIVITY IN ROMANIA

Author(s): Andreea Simona Saseanu, Mara Gabriela Ploesteanu
Subject(s): Economy
Published by: Editura Universitaria Craiova
Keywords: commerce; distribution; traders; supermarkets; hypermarkets

Summary/Abstract: The trade, by its functions and by the nature of the activities carried on, represents a main component in the system of a national economy. The trade plays a social role, constituting a contact point between the citizens and the local community, where the most recent information, as concerns lifestyle, cultural schemes and community activities, circulate. In the European Trade Green Book the quality as major factor of commerce is mentioned, it constituting the “keystone of the social European model”.

  • Issue Year: XXXVI/2008
  • Issue No: 5
  • Page Count: 5
  • Language: English