Slovenská vlogosféra v mediálnom a sociokultúrnom kontexte
Slovak Vlogosphere in Media and Socio-Cultural Context

Summary/Abstract: The vlogosphere is a new phenomenon of the 21st century, emerging in the Slovak linguistic and cultural environment. In the presented article, we focus on the Slovak sphere of video blogs (vlogs) as a genre of digital media and a form of communication between the vlogger and his audience. We characterize a video blog as an oral internet genre in the form of an audiovisual recording, published through an online video portal, the purpose of which is the self-presentation of the protagonist, his own thoughts, opinions, interests and activities, or skills in an attractive and original form on a regular or episodic basis. We consider it important to focus on the key features of new media which fundamentally affect the ways of communicating through vlogs.

• Details
• Contents