TARİHİ KENT DOKUSUNUN KORUNMASINDA GRAFİK TASARIMIN ROLÜ
THE ROLE OF GRAPHIC DESIGN IN THE PRESERVATION OF HISTORICAL URBAN FABRIC

Summary/Abstract: Another important element as important as the formation of historical texture and culture is the protection of the values. Throughout history, communities have used graphic design elements in their designs in the context of the conditions of the period in order to leave traces of their own culture and to ensure the continuity of their visual identity. Today, graphic design problems created by advertising and promotional practices that develop in parallel with the increasing population have been identified. The role of graphic design will be examined in the design applications on the determined sample historical textures. In this context, the responsibilities of the graphic designer, what needs to be done to provide a sensitive visual communication in accordance with the rules on and around the historical textures in the cities, and the ways of implementation within the scope of advertising, advertisement and promotion rules will be examined through the examples identified. For the city, which forms the basis of everything related to human beings, it is aimed to think from a different perspective with solutions to protect the historical texture within the framework of environmental graphic design. It is aimed to raise awareness about the relationship between the city, design perception and historical texture.

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