Zjedz, ile możesz, nawet jeśli nie chcesz. Streaming jako praktyka kapitalizmu inwigilacji
Eat as Much as You Can, Even if You Don't Want to: Streaming as a Practice of Surveillance Capitalism

Summary/Abstract: Streaming is widely understood to be the most effective, accessible, convenience-oriented technology for providing audiovisual texts to its users. Its importance, especially since the pandemic, is dynamically increasing. The status of streaming media as a growing player in the audiovisual market, expressed in revenues and in user numbers, makes it necessary to critically reflect on its impact on contemporary culture. The author proposes a look at streaming media as one of the elements of a broad economic-political-cultural system described by Shoshana Zuboff as surveillance capitalism. The analysis focuses on streaming-specific mechanisms, techniques, strategies, and tactics for enforcing power, which manifest themselves in the specific positioning of users within the relationship of dependencies constituting the network of instrumental power characteristic of streaming.

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