Blogs & Pragmatics – Social media and its language in use
Blogs & Pragmatics – Social media and its language in use

Summary/Abstract: The present paper aims at approaching language in use in Social media from a pragmatic point of view. The pragmatic analysis will focus on blogs in Social Media. Our research started from what Social Media really is and what it represents. Thus, Social Media is any form of electronic communication such as Web sites for social networking through which online communities are created (Facebook, Twitter, LinkedIn, Myspace). Within these communities, users share information, photos, audio and video materials and so on and so forth. We shall attempt to show that the language in use within these communities has developed its own characteristics and peculiarities. Internet slang plays a very important role and, because the fast development of technology, users need to keep updated with the newest forms created by the language in use. Nevertheless, pragmatic tools such as Conversational Implicature, Maxims of Conversation, intended meaning etc are still followed and respected even if they are sometimes naturally flouted.

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