КУЛТУРА, ЩАСТИЕ И ПАРАДОКСЪТ НА ГОЛЕМИЯ ИЗБОР В СЪВРЕМЕННИТЕ ПАЗАРНИ ОБЩЕСТВА
CULTURE, HAPPINESS AND THE PARADOX OF CHOICE IN MODERN MARKET SOCIETIES
Author(s): Teodor SedlarskiSubject(s): Economy, Marxist economics, Marketing / Advertising, Socio-Economic Research
Published by: Софийски университет »Св. Климент Охридски«
Keywords: subjective well-being; social status; hedonic adaptation; positional goods; cognitive load; cognitive biases; heuristics; prospect theory; loss aversion; buyer’s remorse; depression; individualism
Summary/Abstract: This article summarizes the main concepts in Barry Schwartz’s book 'The Paradox of Choice: Why More is Less' in the context of the latest insights in happiness economics, the discussion of social status and the cultural dimension of individualism-collectivism in economic literature. It highlights the author’s ideas related to current analytical results in behavioral and institutional research.
Journal: Годишник на Стопанския факултет на СУ „Св. Климент Охридски“
- Issue Year: 23/2024
- Issue No: 1
- Page Range: 219-285
- Page Count: 67
- Language: Bulgarian
