The Evolution of Business Communication in the Digital Age
The Evolution of Business Communication in the Digital Age

Summary/Abstract: The business world has been revolutionized by the digital age. It has left the traditional methods of communication – like memos and face-to-face meetings – in favour of digital platforms that make it possible for people to connect through instant messaging or video conferencing. This shift is an indication of a monumental change that is taking place among organizations in how they carry out their operations, collaborate among themselves and even deal with stakeholders – all made possible because technology has found its way into every corner of economy, facilitating a quick, efficient, and increasingly complex communication. To attain supplementary knowledge concerning the perspective of research over the consequences that digital communications exert on organisations, an in-depth analysis of specialty literature was conducted. By employing this approach, we can better trace the advancements obtained by various researchers when stablishing these suppositions, on one hand, while on the other hand we can better understand the procedures in this field, that highlight the areas that require further study. The research shows that the emergence of digital platforms calls for more robust approaches in cybersecurity and ushers a need for organizations to develop a strong capacity of digital literacy among their employees. The work enriches the scientific world by combining a large amount of bibliometric data, through which it visualizes the changes in various historical periods and predicts future trends. It emphasizes that business needs to continuously adapt to changes if they are to survive competition in a market where most aspects are dominated by digital technology – this paper acts as both scholarly work and practical guide for professionals seeking insight into digital business communication landscapes that help them navigate through ease.

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