Conceptualizing digital reality through metaphors: Semiotic and interdisciplinary perspective
Conceptualizing digital reality through metaphors: Semiotic and interdisciplinary perspective
Author(s): Kristian Bankov, Federico BiggioSubject(s): Philosophy, Economy, Philosophical Traditions, Semiology, Social Philosophy, ICT Information and Communications Technologies
Published by: Нов български университет
Keywords: Digital metaphors; semiotics; interdisciplinarity;
Summary/Abstract: Metaphors have always played a fundamental role in conceptualizing digital realities. Their everyday use, however, makes them challenging to recognize, as they have solidified in our shared imagination. This crystallization is precisely what enables a community of interpreters to attach meaning to a signifier, allowing mutual understanding.
Journal: Digital Age in Semiotics & Communication
- Issue Year: VII/2025
- Issue No: 1
- Page Range: 7-20
- Page Count: 14
- Language: English
