PRAVNA ZAŠTITA INOVACIJA U CIRKULARNOJ EKONOMIJI: “IZAZOVI U ZAŠTITI INTELEKTUALNE SVOJINE“
LEGAL PROTECTION OF INNOVATIONS IN THE CIRCULAR ECONOMY: "CHALLENGES IN PROTECTING INTELLECTUAL PROPERTY"

Summary/Abstract: Circular economy, which is based on waste reduction and resource reuse, requires legal protection for innovations that enable this transformation. Innovations in circular economy often involve new technologies, business models, and processes, which can be protected through patents, trademarks, industrial designs, or trade secrets. However, there are challenges in protecting innovations related to recycling, material reuse, and sustainable manufacturing processes, as these innovations often do not fit into traditional legal frameworks. Additionally, there are barriers to protecting business models and methods that are crucial for the circular economy, as well as legal challenges related to competition and monopolistic practices. Furthermore, new technologies such as blockchain can assist in tracking product life cycles, but they raise issues regarding data protection and security. For the successful development of the circular economy, it is necessary to improve legal frameworks and develop new legal tools that will support innovations, ensure competition, and protect the environment.

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