Medialne arterie współczesnej wolności człowieka. Korzyści – niebezpieczeństwa – odpowiedzialność
Media Arteries of Contemporary Human Freedom: Benefits – Dangers – Responsibility

Summary/Abstract: Media arteries mean roads or channels through which values, including valuable data, are delivered to people. Freedom of the media and freedom in the media and through means of communication is always human freedom. Freedom in the media should be placed on a strong foundation of values. They are the right way to treat recipients with dignity, they put on the shoulders of senders the care for the high quality of the message and they sharpen the vision of issues, many of which are blurred by the culture of temporariness. The media arteries of freedom are a transmission “from person to person”, so respect for human dignity is the appropriate benchmark for honesty, responsibility and truth. Access to huge amounts of data, especially today, requires improved transmission quality. Responsibility demands that we apply values in the media just because they are values. This criterion is the only valid artery of solidarity between users and broadcasters, and freedom in this version is not an absolute norm aimed at dominating the other. Freedom in the media is, above all, responsible freedom. Currently, everyone who has access to various media, by force of their own will, becomes a gatekeeper who should guard not only their own freedom, but also that of other people. Media arteries are characterized by professionalism, transparency of rules and creative potential realized in freedom with respect for the principles of objectivity. Media freedom is therefore the artery of freedom for truth.

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