Elektroninės prekybos muzikos įrašais modelis
Music Records’ E-Commerce Model
Author(s): Arnoldina Pabedinskaitė, Paulius MilišauskasSubject(s): Economy
Published by: Vilnius Gediminas Technical University
Keywords: electronic commerce; social networks; website quality measurement; e-marketing
Summary/Abstract: In this article music record electronic store performance improvement problem is considered, taking into account information and user needs change. After analysing e-services quality measurement models and social network integration multiple criteria, evaluation method and quiz have been performed. Evaluation method has shown a need to improve the quality of information and the speed of website, while quiz has shown the need for social interactions. Based on these findings a new e-commerce model for musical recordings is being proposed.
Journal: Verslas: teorija ir praktika
- Issue Year: 13/2012
- Issue No: 2
- Page Range: 160-166
- Page Count: 7
- Language: Lithuanian