Wzrost za wszelka cene? Dylematy strategiczne na przykladzie studium przypadku
GROWTH AT ALL COSTS? STRATEGIC DILEMMAS – CASE STUDY
Author(s): Maciej CzarneckiSubject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: GROWTH; DEVELOPMENT; CRISIS; PHASE
Summary/Abstract: Growth is one of prime strategic goals for a lot of firms. Even though it has been an object of interest for a long time of both scholars and practitioners, further research is still desired. In the paper, the author describes his longitudinal research regarding the growth problems in the ABC Ltd. that has been run since September 2008. He shows that in long term quantitative growth without qualitative growth is very difficult if not impossible.
Journal: Nauki o Zarzadzaniu
- Issue Year: 2011
- Issue No: 07
- Page Range: 53-61
- Page Count: 9
- Language: Polish