THE ACCOUNTING – TAXATION RELATIONSHIP IN THE OPINION OF THE FINANCIAL – ACCOUNTING SERVICES PROVIDERS
THE ACCOUNTING – TAXATION RELATIONSHIP IN THE OPINION OF THE FINANCIAL – ACCOUNTING SERVICES PROVIDERS

Summary/Abstract: The financial – accounting information, which is the result of the companies that provide accounting services, is meant for a wide range of consumers having various requirements. As result of the economic development the accounting information consumers have a very heterogeneous profile. Consequently a provider of financial – accounting information has to take into consideration the consumers’ need of information and to build a strong relationship with these ones. This paper aims at investigating through specific methods of marketing research how the accounting – taxation relationship influences the collaboration between the accounting services providers and their beneficiaries and which is the behavior of the financial – accounting information consumer. The goals of this research aim at knowing the opinions of the accounting professionals regarding the relationship between accounting and taxation, and the importance of these ones for the business activity.

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