Contractul de franciză
The Franchising Contract
Author(s): Delia Alexandra Bucur, Doina Daniela DiaconuSubject(s): Economy
Published by: Editura Eurostampa
Keywords: franchising; rights; products; contract
Summary/Abstract: Franchising is an agreement in which a company grants to an another company the permission to use its intellectual and material rights (copyright, design, commercial secrets, know-how ,etc), instead of some payments or taxes. The beneficiary has the right to create local networks of sub franchising. The franchising is attractive to those companies that possesses products which can not be exported. The products and the services that needs a big investment or a special competence (hi-tech, insurance, etc) can not be franchised. The contract negotiation has three forms: direct international franchising, direct international franchising with the headquarters support and indirect franchising.
Journal: Anale. Seria Ştiinţe Economice. Timişoara
- Issue Year: XIV/2008
- Issue No: 14
- Page Range: 384-388
- Page Count: 5
- Language: English