Theatre. Reload. Upgrade Cover Image

TEATRUL. RELOAD. UPGRADARE
Theatre. Reload. Upgrade

Author(s): Ileana TOPOLOGEANU
Subject(s): Theatre, Dance, Performing Arts
Published by: UArtPress - Editura Universității de Arte din Tîrgu Mureş - A Marosvásárhelyi Művészeti Egyetem Kiadója
Keywords: service marketing; theatre; mass media; multimedia

Summary/Abstract: It is a question in what way is theatre favored by the new communication methods, by the technological progress. The age group where receivers belong, impose an adaptation, a way of permanent actualization in which information is disseminated. Theatres have web domains, where the spectator can watch (follow) the program, discover news, and buy tickets. Theatres have accounts on Facebook, to acquire a permanent contact with the public and to obtain feedback. The theatrical life is effervescent: conferences, digital magazines, blogs which belong to theatrical critics, festivals, spectacles in unknown languages for the audience, but accessible through electronic panels. First conclusion is related to the theatre’s vitality and inconstancy, which revives and reinvents with the mission to accompany all the generation’s life.

  • Issue Year: XV/2014
  • Issue No: 26
  • Page Range: 85-89
  • Page Count: 5
  • Language: Romanian
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