Trendy vo výskume masovej komunikácie v USA
Trends in Mass Communication Research in the U.S.
Author(s): Wayne WantaSubject(s): Politics / Political Sciences
Published by: Združenie MASS MEDIA SCIENCE
Keywords: Mass communication theories; research approaches; media content
Summary/Abstract: Two popular areas of mass communication research are highlighted here: Studies involving framing/second-level agenda setting and studies examining potential influences on media content. These two areas provide excellent frameworks, allowing researchers to place studies in broader theoretical approaches.
Journal: Otázky žurnalistiky
- Issue Year: 50/2007
- Issue No: 3-4
- Page Range: 63-66
- Page Count: 4
- Language: English
- Content File-PDF
