Gatekeeper - kampanie przeciw samobójstwom jako element polityki społecznej w Japonii
Gatekeeper – anti-suicide campaigns as an element of social policy in Japan

Summary/Abstract: According to the WHO’s statistic data Japan is one of the countries with the highest number of suicides. For many years, the number of suicides in Japan exceeded thirty thousand until the number decreased a little to below twenty-eight thousand in 2012. The Japanese government has allocated a large budget to support campaigns to prevent suicides. “Gatekeeper” is one of the anti-suicide campaigns designed to educate volunteers and broaden social awareness and sensitivity, based on the method developed by Betty A. Kitchener and Anthony F. Jorm from Australia. As part of a campaign promoted in Japan involved many famous Japanese actors, singers, football players, there created instructional videos, spots, publicized DVDs, flyers, posters. The aim of this work is to present a mechanism of “Gatekeeper” campaign and similar initiatives promoted in Japan, their impact on social policy in Japan and change in views on suicides, which were not considered as something negative until recently.

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