Zašto imati drugu kuću? Analiza motivacije na primjeru vlasnika kuća za odmor na hrvatskoj obali
Why Have a Second Home? Analysis of Motivation Through the Example of Second Home Owners on the Croatian Coast

Summary/Abstract: The paper analyses major motivations for purchasing second homes on the Croatian coast, based on a sample of second home owners. According to literature, some reasons for purchasing second homes are emphasized. The most important motive is to provide place for both relaxation and escape from the pressures of everyday urban life. Besides, there are economic motives and also motivation for reconnecting with the place of one's roots. Second home owners are divided into three groups: (1) owners who built a house, (2) owners who bought a house and (3) owners who inherited a family house. The paper analysed the first and second groups, because they represent a specific process of decision-making which is different from the one involved in the third group. The results confirmed the major tendencies of this phenomenon in Croatia as part of a broader process of forming new lifestyles in contemporary society.

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