The Recognizability of BiH on the Tourist Market in the Region – Students’ Views Cover Image

Prepoznatljivost BiH na turističkom tržištu u regiji — stavovi studenata
The Recognizability of BiH on the Tourist Market in the Region – Students’ Views

Author(s): Zlatko Drače, Željana Krešić, Minja Kulukčija, Franjo Anić, Mirjana Milićević, Ana Vukić, Irna Protić, Ružica Marković
Subject(s): Economy
Published by: Matica hrvatska Mostar
Keywords: tourism; offer; demand; resources.

Summary/Abstract: The structure and intensity of tourist attractions determine the possible structure of tourist destination product and its possible image on the tourist market. The area of Bosnia and Herzegovina abounds in numerous natural, cultural/historical and social attractions, rich heritage and gastronomy. However, this tourist potential is only partly exploited at the moment. One of the main reasons for that is the unrecognizability of tourist values.

  • Issue Year: 2015
  • Issue No: 19
  • Page Range: 104-113
  • Page Count: 10
  • Language: Croatian
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