Prikaz knjige: Buttle, F.: Customer relationship management: concepts and tools
Book review: Buttle, F.: Customer relationship management: concepts and tools
Author(s): Dario MiočevićSubject(s): Essay|Book Review |Scientific Life
Published by: CROMAR (Hrvatska zajednica udruga za marketing) i Ekonomski fakultet Zagreb
Keywords: CRM
Journal: MARKET/TRŽIŠTE
- Issue Year: 19/2007
- Issue No: 1
- Page Range: 141-144
- Page Count: 4
- Language: Croatian
