INTERNET USAGE AND ELECTRONIC BUSINESS DEVELOPMENT IN KOSOVA
INTERNET USAGE AND ELECTRONIC BUSINESS DEVELOPMENT IN KOSOVA

Summary/Abstract: Worldwide, more and more companies are using the Internet as a medium for the development of business through electronic means. Internet usage has changed the business process in many companies, whereas electronic business has been accepted as a new form for the realization of digital business transactions, without use of hard copy documents and direct contacts in the business process. While the economies of western countries have started to utilize new forms of business through the Internet, in Kosovo we have just started to talk about electronic business, and neither have the advantages of B2C business been yet discovered. New technologies and the increase of their usage, especially the Internet, have changed the traditional business manner and enabled the overcoming of time and space limitations in communications and business development, and have increased the efficiency of the business system work, creating new business forms and models, which meet the needs, desires and requests of the consumers. Firstly, such a paper aims to emphasize the opportunities of Internet usage for business purposes in Kosovo, and the need to raise the awareness amongst the business community so that they accept such new model of digital business if they intend to be competitive in the market.

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