Tangentinis ženklas-simbolis komunikacijoje
THE TANGENTIAL SIGN-SYMBOL IN COMMUNICATION

Summary/Abstract: Symbols are often used in visual communication. The symbol traditionally is defined as a sign based on the convention or habit of its usage. In this paper, a different type of symbol is described. The symbol is defined as a tangential sign. It signifies “not the object”. Such a symbol is based on the idea of the tangential intentionality introduced in the recently published book “Sign and Form”. Such a conception of the sign facilitates accounting for some special cases of symbols.

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