Gender Bias in Sports Reporting: Female Athletes in the British Press Cover Image

Prejudecăţi de sex în reportajele sportive: Atletele feminine în presa britanică
Gender Bias in Sports Reporting: Female Athletes in the British Press

Author(s): Diane Ponterotto
Subject(s): Literary Texts
Published by: Editura Universităţii Vasile Goldiş
Keywords: bias; gender; patriarchy; athleticism; sports journalism; conceptual metaphor analysis; discourse analysis; discrimination; sexisme; patriarcat; athlétisme; journalisme sportif; métaphore conceptuelle; analyse du discours; discriminare; sexism; patriarhat

Summary/Abstract: This paper addresses the question of the representation of female athleticism in the British press. By means of a corpus-assisted analysis of sports reporting of two female athletes, the Russian tennis champion Maria Sharapova and the Italian swimming champion Federica Pellegrini, it offers a linguistic description of the stereotyped discourse reserved for women in sports settings. The study reveals the presence in the corpus of a discursive frame which tends to downplay the athletic ability and success of female athletes. This frame emerges from two basic discourse strategies, a thematic strategy, which eroticizes the body of the female athlete and a metaphorical strategy, which trivializes it. The study suggests that this type of representation is motivated by sexist stereotyping related to the ideological interests of male hegemony.

  • Issue Year: VIII/2012
  • Issue No: 03
  • Page Range: 15-28
  • Page Count: 14
  • Language: English
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