Rekomendacje doskonalenia badań satysfakcji klienta w urzędach administracji samorządowej
Recommendations for improvement of customer satisfaction surveys in self-governmental administration offices
Author(s): Grzegorz BiesokSubject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: quality management in administiation; customer satisfaction; customer satisfation surveys
Summary/Abstract: The paper presents the importance of customer satisfaction mesurement in quality management, especially in fulfilling the customer orientation principle. The main part of the pepr presents the analyzes of customer satisfaction research methods (mainly surveys) used in selected local government offices. The results of these analyzes determine a several number of recommendations for improvement of customer satisfation survey methods of this type of offices.
Journal: Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu
- Issue Year: 2015
- Issue No: 376
- Page Range: 127-139
- Page Count: 13