La publicité comparative est – elle autorisée au Cameroun?
Comparative advertising is - it authorized in Cameroon?
Author(s): Marie-Solange Tientcheu HakoSubject(s): Law, Constitution, Jurisprudence
Published by: Societatea de Stiinte Juridice si Administrative
Keywords: comparative advertising; unfair competition; denigration of the competitor; free competition
Summary/Abstract: The Law No. 2006/018 of 29 December 2006 governing advertising in Cameroon has breached the lawfulness of comparative advertising. But the excessive caution of the legislature raises questions about the reality of this authorization, as the field of comparative advertising is limited. The total comparative advertising is considered as an act of unfair competition while the competitor comes out secure.
Journal: Tribuna Juridică
- Issue Year: 4/2014
- Issue No: 08
- Page Range: 30-43
- Page Count: 14