RETORIČKI „TRONOŽAC“: SOFISTI, PLATON, ARISTOTEL I SAVREMENA POZICIJA GOVORA
RHETORICAL “TRIPOD”: SOPHISTS, PLATO, ARISTOTLE AND THE CONTEMPORARY POSITION OF SPEECH

Summary/Abstract: As it was defined by Greek sophist and psychagogos (psihagog) Gorgias in “ Praise of Helen” (“Encomium of Helen”) the word is powerful “entity” which invisibly performs most divine acts – it prevents fear, relieves pain, causes joy and intensifies empathy; which opened most tensional and millennium long dispute about position of logos in rhetoric (that discrepancy is still present). While defending Helen, which Paris allegedly seduced by logos, Gorgias indirectly suggests that enticement of logos is hardly realizable without passion or Eros which leads, consequently, to the entire concept of Gorgias’ rhetoric as the art of seducing by words. On the other hand Plato’s understanding of Eros as the love towards the knowledge of ideas, as well as the conviction that noetic insight is characterized by translinguistic character, places rhetoric in the realm of public opinion and misconception (delusion), while peripatetic from Stagira perceives rhetoric as the art of achievable goals with three dimensions of speech: logos, ethos and pathos. On the basis of that three-fold division Aristotle differentiated judicial, political and epideictic speech. The objective of this paper is to analyse rhetoric through the prism of philosophical “trinity” which interpretations are still valid and challenging.

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