Propozycje działań rad nadzorczych w obszarze kryzysowego public relations
The proposals of supervisory board activities in the area of crisis public relations
Author(s): Bartosz JasińskiSubject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: supervisory board; crisis public relations
Summary/Abstract: The purpose of this article is to propose directions for improvement of performance of supervisory boards within the crisis public relations. The proposals presented in the article include activities of board in each phase of the crisis management process: anticipating, preventing, minimizing the importance of the crisis and the liquidation of its consequences. The paper also defines the conditions that must be met in order to make the presented proposals feasible.
Journal: Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu
- Issue Year: 2012
- Issue No: 274
- Page Range: 85-93
- Page Count: 9
- Language: Polish