LOCUL ŞI ROLUL PURTĂTORULUI DE CUVÂNT ÎN CADRUL POLIŢIEI ROMÂNE
THE PLACE AND ROLE OF THE SPOKESMAN IN ROMANIAN POLICE
Author(s): Constantin RotaruSubject(s): Essay|Book Review |Scientific Life
Published by: Academia de Poliţie »Alexandru Ioan Cuza« Bucureşti
Keywords: communication; institution; spokesperson; image; information
Summary/Abstract: The spokesperson is a very important representative because he establishes communication with agencies specialized in disseminating information. It is he who represents the head of the institution when dealing with the media and, in this respect, the mandate he receives from the leader gives him the right to a certain degree of autonomy. This autonomy allows him to organize his interventions as finds them necessary and to maintain a bridge with the media empire. The essence of this business is communication, a two-way process, which must be properly controlled and used.
Journal: Studii de securitate publică
- Issue Year: 2013
- Issue No: 1
- Page Range: 209-215
- Page Count: 7
- Language: Romanian