Възможности за развитие на стратегическата визия за образователната политика на Стопанския факултет на Софийския университет „Св. Климент Охридски“
Opportunities for developing a strategic vision for the educational policy of the Faculty of Economics and Business Administration of Sofia University “St. Kliment Ohridski“

Summary/Abstract: The opportunities for developing a strategic vision for the educational policy of the Faculty of Economics and Business Administration of Sofia University “St. Kliment Ohridski” are analyzed in the paper. The results of an empirical study “Exploring the attitudes and value orientations of the high school students in choosing a specialty in Bulgarian universities with economic and management profile” are studied. The results show that it is time to develop a new concept aimed at high school students, their parents and the promotional tools.

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