Zarządzanie organizacją w aspekcie społecznej odpowiedzialności przedsiębiorstw
Socially responsible business and management of a contemporary organization

Summary/Abstract: Management of businesses in the times of rapid and unpredictable changes, while striving for the efficient implementation of statutory goals and maintaining economic efficiency, is a complex and uneasy task. Managers want their company to implement not only business but also social goals that fit into the broad concept of Corporate Social Responsibility, the process which seems even more difficult. For this reason, it is important that contemporary managers should have versatile knowledge on management which deas with creating the methods of effective and efficient business goals implementation.

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