Komunikacja społeczna i jej rola w Kościele w orędziach Pawła VI na Światowe Dni Środków Społecznego Przekazu
Social communication and its role in the Church in Paul VI’s World Communication Day addresses

Summary/Abstract: The pontificate of Paul VI took place during a new civilizational epoch: theaudio‑visual era, with far‑reachingel ectronic media which could affect peopleand whole nations and the reality of media space in need of axiological evaluation. It is during this pontificate that World Communication Day started to be celebrated. In his twelve addresses made for these days, Paul VI uses the term “social communication, both in its social and ecclesial meaning. He showed “social communication” as a complex process of social relations, based not only on transferring content between a broadcaster and a receiver. In his teachings, he presentedthe process in the Christian personalism approach and gave it a specific direction.

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