Rozregulowany zegar telewizji, czyli w jaki sposób współczesne media zarządzają naszym czasem
The TV Clock Gone Wrong: How Contemporary Media Manage Our Time
Author(s): Jacek SkorusSubject(s): Social Sciences, Economy, Business Economy / Management, Communication studies
Published by: Wydawnictwo Uniwersytetu Jagiellońskiego
Keywords: television programming; time shifted viewing; new model of media consumption; digital content; commercialization of our privacy; management of TV audience; social media
Summary/Abstract: The main issue discussed by the article concerns the question what new digital media do to traditional TV audience and how new technologies are changing television programming and the way of viewing and consumption of this medium. Technological conditions of new mobile media are a decisive part of this change, which, at the same time, is not neutral, as it poses a threat of commercialization of our privacy.
Journal: Zarządzanie Mediami
- Issue Year: 3/2015
- Issue No: 1
- Page Range: 77-91
- Page Count: 15
- Language: Polish
