Kontrowersje wokół CSR w handlu detalicznym branży FMCG
Controversy over CSR in FMCG retail trade industry
Author(s): Katarzyna KowalskaSubject(s): Economy, Business Ethics
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: retail trade; responsible business; supply chain; competition; unfair trade practices
Summary/Abstract: The paper consists of introduction; two theoretical parts and conclusions. The first part discusses the issue and examples of social responsibility in the FMCG retail. The second part of the study presents the frequent practice of abuse of retailers with respect to market partners; which undermine the real motivation of retail chains in corporate social responsibility. Abuses also indicate the maladjustment of Polish and EU law to the realities of the modern trade functioning.The paper consists of introduction, two theoretical parts and conclusions. The first part discusses the issue and examples of social responsibility in the FMCG retail. The second part of the study presents the frequent practice of abuse of retailers with respect to market partners, which undermine the real motivation of retail chains in corporate social responsibility. Abuses also indicate the maladjustment of Polish and EU law to the realities of the modern trade functioning.
Journal: Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu
- Issue Year: 2016
- Issue No: 437
- Page Range: 252-260
- Page Count: 9
- Language: Polish