Misiunea si responsabilitatea sociala a organizatiei de afaceri
Mission and Social Responsibility of Business Organization
Author(s): Gh.Gh. IonescuSubject(s): Economy
Published by: Editura Economica
Keywords: responsibility; mission; moral; law; profit; marker; freedom.
Summary/Abstract: Our paper focuses on corporate social responsibility. The socially responsible corporation is a good corporation. Although capitalism, at the end of twentieth century is emerging as the preferred way to organize an economy, considerable disagreement exists concerning the fundamental purpose or goal of capitalist business organizations. This paper presents arguments for and against Friedmanite view that purpose of a corporation is to maximize stockholder profits. Also the paper rejects the view that consumer preferences should be taken as given and that business should simply give consumers what they want. In our view, contributing to the good of society is part of the mission of business.
Journal: Management & Marketing - Bucharest
- Issue Year: 2006
- Issue No: 2
- Page Range: 53-72
- Page Count: 20
- Language: Romanian